Jim provided a guest post at the Houston Technology Center's blog site discussing the latest trends and progress in the market for attention.
8 Comments | Monday, June 6, 2011 at 11:54AM | by Trae Nickelson in News & Announcements, Of Interest Our newest friend (and recent MeFile), Belma Morales, found YouData via one of our new favorite publishing partners, Houstons own The Kid's Directory. By signing up through The Kid's Directory in the month of February, Belma was selected randomly to win dinner for four at local eatery Corelli's Italian Cafe and four tickets to see our hometown hockey team, the Houston Aeros.
When Belma came by the office to pick up her prizes, we took the opp to grab a photo of her smiling face!
The Aeros ended up winning, and Corelli's was so good that Belma said her parents went back the next night for more!
Thanks for helping us fix advertising, Belma! Glad you had a good time!
Jim Prather, YouData's CEO and Co-Founder, recently visited the studios of Talk 650 Radio (powered by CBS Radio) and talked with show host Kevin Price about YouData's unique and effective advertising solution. The emphasis for the conversation centered around the value to advertisers and ROI for their advertising dollars.
The interview was captured on UStream and is embedded below. You can hear Jim between the 19:45 and 26:42 time marks.
In a recent "Observation" on his blog site, Underdog Advertising® author/guru Paul Flowers highlights YouData's consumer-controlled approach to the buying and selling of attention.
Click here to jump to the blog entry.
While you're there, consider purchasing Paul's book written for the small-to-midsize business that must compete against bigger companies for sales, market share and brand awareness.
Also, be sure to check out Observation #19 (we are #18) and it's relevant recount of the David and Goliath story. We are all honing our slingshot skills here at YouData!
Our CEO/Co-Founder Jim Prather had the opportunity to sit down for a video interview with one of our favorite radio show hosts, Russ Capper.
The video and full transcript are available here.
Click over and have a listen!